mockup_email_wwsc.jpg
email_uphill_copper.jpg
email_survey_copper.jpg
Email Marketing

As part of my role as Interactive Coordinator at Copper Mountain, I managed our email marketing efforts from 2016 - 2021.

This included html coding, design, copywriting, audience segmentation, and email automation campaigns. 

  • HTML Coding

  • Photo, gif and graphic design

  • Email Copywriting

  • Mobile Responsiveness

  • Audience segmentation

  • Customer Re-engagement

  • Link analytics tracking

  • Subject line A/B testing

  • Revenue tracking

  • Automation Campaigns

  • Junk/Spam guidelines

  • E-commerce emails 

    • Retargeting, abandonment, purchase confirmation​

  • Flash Sales

  • Weekly newsletters

  • Guest pre-arrival information

  • Post-departure surveys

  • New snow alerts

  • Daily lift & trail reports

email_wwsc1_copper.jpg
3_7_19_header_v1.jpg
3.16.21_parking_header.png
3.23.21_uphill_header.png